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	<title>Valentine Makhouleen — interactive art director &#187; Economy</title>
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	<link>http://new-media.ca</link>
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		<title>Toronto sister cities</title>
		<link>http://new-media.ca/blog/toronto-sister-cities/</link>
		<comments>http://new-media.ca/blog/toronto-sister-cities/#comments</comments>
		<pubDate>Fri, 26 Aug 2011 17:36:43 +0000</pubDate>
		<dc:creator>Valentine</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Economy]]></category>
		<category><![CDATA[History]]></category>
		<category><![CDATA[Toronto]]></category>
		<category><![CDATA[Urban]]></category>

		<guid isPermaLink="false">http://www.new-media.ca/?p=4209</guid>
		<description><![CDATA[The other day I learned that São Paulo, Mexico City and Tehran are sister cities to Toronto.

Via Wikipedia
]]></description>
			<content:encoded><![CDATA[<p>The other day I learned that São Paulo, Mexico City and Tehran are sister cities to Toronto.</p>
<p><img src="http://www.new-media.ca/wp-content/uploads/2011/08/toronto_partner_cities.jpg" alt="Toronto sister cities" title="Toronto sister cities" width="354" height="353" /></p>
<p>Via <a href="http://en.wikipedia.org/wiki/Toronto#International_relations">Wikipedia</a></p>
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		<title>7 billion</title>
		<link>http://new-media.ca/blog/7-billion/</link>
		<comments>http://new-media.ca/blog/7-billion/#comments</comments>
		<pubDate>Tue, 04 Jan 2011 18:23:42 +0000</pubDate>
		<dc:creator>Valentine</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Economy]]></category>
		<category><![CDATA[Social Issues]]></category>
		<category><![CDATA[Sustainability]]></category>
		<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">http://www.new-media.ca/?p=3684</guid>
		<description><![CDATA[http://www.youtube.com/watch?v=sc4HxPxNrZ0
]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.youtube.com/watch?v=sc4HxPxNrZ0&#038;fmt=18">http://www.youtube.com/watch?v=sc4HxPxNrZ0</a></p>
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		<title>The Story of Cosmetics</title>
		<link>http://new-media.ca/blog/the-story-of-cosmetics/</link>
		<comments>http://new-media.ca/blog/the-story-of-cosmetics/#comments</comments>
		<pubDate>Tue, 10 Aug 2010 13:58:06 +0000</pubDate>
		<dc:creator>Valentine</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Economy]]></category>
		<category><![CDATA[Health]]></category>
		<category><![CDATA[Social Issues]]></category>
		<category><![CDATA[Sustainability]]></category>
		<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">http://www.new-media.ca/?p=3310</guid>
		<description><![CDATA[http://www.youtube.com/watch?v=pfq000AF1i8
]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.youtube.com/watch?v=pfq000AF1i8">http://www.youtube.com/watch?v=pfq000AF1i8</a></p>
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		<title>Changing prices of food</title>
		<link>http://new-media.ca/blog/changing-prices-of-food/</link>
		<comments>http://new-media.ca/blog/changing-prices-of-food/#comments</comments>
		<pubDate>Thu, 20 May 2010 13:46:05 +0000</pubDate>
		<dc:creator>Valentine</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Economy]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[Social Issues]]></category>

		<guid isPermaLink="false">http://www.new-media.ca/?p=3040</guid>
		<description><![CDATA[
Change in price of items since 1978, relative to  overall inflation, as measured by the Consumer Price Index. The price of  carbonated drinks, for example, has fallen 34 percent relative to all  other prices.
Via NY Times
]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-3041" title="Changing prices of food" src="http://www.new-media.ca/wp-content/uploads/2010/05/taxing_soda.gif" alt="Changing prices of food" width="600" height="273" /></p>
<blockquote><p>Change in price of items since 1978, relative to  overall inflation, as measured by the Consumer Price Index. The price of  carbonated drinks, for example, has fallen 34 percent relative to all  other prices.</p></blockquote>
<p>Via <a href="http://www.nytimes.com/2010/05/19/business/economy/19leonhardt.html?ref=business">NY Times</a></p>
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		<title>Next generation of barcode technology</title>
		<link>http://new-media.ca/blog/next-generation-of-barcode-technology/</link>
		<comments>http://new-media.ca/blog/next-generation-of-barcode-technology/#comments</comments>
		<pubDate>Mon, 27 Jul 2009 18:42:39 +0000</pubDate>
		<dc:creator>Valentine</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Economy]]></category>
		<category><![CDATA[Interactive]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.new-media.ca/?p=1851</guid>
		<description><![CDATA[A replacement for the black and white stripes of the traditional barcode has been outlined by US researchers.
Bokodes, as they are known, can hold thousands of times more information than their striped cousins and can be read by a standard mobile phone camera.
The 3mm-diameter (0.1 inches), powered tags could be used to encode nutrition information [...]]]></description>
			<content:encoded><![CDATA[<blockquote><p>A replacement for the black and white stripes of the traditional barcode has been outlined by US researchers.</p>
<p>Bokodes, as they are known, can hold thousands of times more information than their striped cousins and can be read by a standard mobile phone camera.</p>
<p>The 3mm-diameter (0.1 inches), powered tags could be used to encode nutrition information on food packaging or create new devices for playing video games.</p>
<p>The work will be shown off at Siggraph, a conference in New Orleans next week.</p>
<p>&#8220;We think that our technology will create a new way of tagging,&#8221; Dr Ankit Mohan, one of the Massachusetts Institute of Technology (MIT) researchers behind the work, told BBC News.</p></blockquote>
<p><a href="http://news.bbc.co.uk/2/hi/technology/8170027.stm">Read the rest on BBC</a></p>
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		<title>Ontario buy-local grocers go independent</title>
		<link>http://new-media.ca/blog/ontario-buy-local-grocers-go-independent/</link>
		<comments>http://new-media.ca/blog/ontario-buy-local-grocers-go-independent/#comments</comments>
		<pubDate>Wed, 15 Jul 2009 16:07:27 +0000</pubDate>
		<dc:creator>Valentine</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Economy]]></category>
		<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[Organic]]></category>
		<category><![CDATA[Sustainability]]></category>
		<category><![CDATA[Toronto]]></category>
		<category><![CDATA[Urban]]></category>

		<guid isPermaLink="false">http://www.new-media.ca/?p=1839</guid>
		<description><![CDATA[This is great news. For a list of buy-local Toronto markets, visit MyMarket.
Dale Kropf calls it Independence Day: On July 3, his five grocery stores in southwestern Ontario ceased to be Sobeys franchises.
Corporate policies prevented him from buying local products, he says, so he joined forces with four other former Sobeys franchisees and formed the [...]]]></description>
			<content:encoded><![CDATA[<p>This is great news. For a list of buy-local Toronto markets, visit <a href="http://my-market.ca/">MyMarket</a>.</p>
<blockquote><p>Dale Kropf calls it Independence Day: On July 3, his five grocery stores in southwestern Ontario ceased to be Sobeys franchises.</p>
<p>Corporate policies prevented him from buying local products, he says, so he joined forces with four other former Sobeys franchisees and formed the independent Hometown Grocers Co-Op.</p>
<p>&#8220;We feel that local food, local presence is huge in our market and we wanted to take advantage of that,&#8221; Kropf says.<br />
Canadians are increasingly subscribing to the &#8220;buy local&#8221; and &#8220;100 mile diet&#8221; philosophies due to concerns over imported food, Kropf adds. &#8220;The pressure was always mounting — the more recalls, the more bad press from China or wherever the product was coming from. I know that in our case, our private label pickles are made in Indonesia. I couldn&#8217;t believe that.&#8221;</p>
<p>As a franchisee for a large grocery chain, Kropf says, corporate policies stipulating that he only buy federally inspected meat prevented him from stocking local products. Most federally inspected meat in Canada comes from large corporations such as Maple Leaf, Cargill and Tyson.</p></blockquote>
<p><a href="http://www.cbc.ca/canada/toronto/story/2009/07/14/f-grocery-stores-independent-buy-local-meat-produce.html?ref=rss">Read more on CBC</a></p>
]]></content:encoded>
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		<title>IAB releases interactive mobile ad guide</title>
		<link>http://new-media.ca/blog/iab-releases-interactive-mobile-ad-guide/</link>
		<comments>http://new-media.ca/blog/iab-releases-interactive-mobile-ad-guide/#comments</comments>
		<pubDate>Mon, 13 Jul 2009 19:58:45 +0000</pubDate>
		<dc:creator>Valentine</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Economy]]></category>
		<category><![CDATA[Interactive]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Issues]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.new-media.ca/?p=1821</guid>
		<description><![CDATA[IAB (Interactive Advertising Bureau) released a simple guide to interactive mobile marketing. It can serve as a base for a very simple introduction for first-time mobile advertisers. Some compelling stats that highlight importance of interactive mobile marketing are mentioned (most are based on U.S.mobile marketplace):

Mobile phone penetration is upwards of 4 out of 5 people [...]]]></description>
			<content:encoded><![CDATA[<p>IAB (Interactive Advertising Bureau) released a simple guide to interactive mobile marketing. It can serve as a base for a very simple introduction for first-time mobile advertisers. Some compelling stats that highlight importance of interactive mobile marketing are mentioned (most are based on U.S.mobile marketplace):</p>
<ul>
<li>Mobile phone penetration is upwards of 4 out of 5 people in the United States and more people now have a mobile phone than have PC-based Internet access. This is especially true for older adults and lower-income individuals.</li>
<li>Mobile Internet usage continues to grow. Over the last three years usage has grown approximately 25% per year. With smartphones becoming more affordable, advanced, and widely adopted, we&#8217;ll likely see a greater increase in 2009. Currently, 40-45 million mobile subscribers use the mobile Internet regularly.</li>
<li>Minorities are significant mobile data users across all features and applications.</li>
<li>Mobile is not just youth-focused &#8211; texting behaviour may skew a bit younger, but the bulk of the mobile Internet usage comes from 25-44 year olds.</li>
</ul>
<p>As any stats, these are more likely skewed to reflect IAB views on the topic – it would be nice to see some true number-based stats of mobile Internet users in North America as opposed to rates of regular mobile users who might be accessing online content. And I am sure that these stats are lower in Canada (and a lot of other parts of the world), but the rate of growth in mobile Internet usage provokes some thought. My take on it – the usage numbers  and rates of growth are astounding. No wonder lower-income and minority groups are adopting mobile Internet at a great rate – there is not much need anymore for a bulky hardware investment to access data and information.</p>
<p>I foresee a greater investment in corporate web infrastructure and content compatibility for mobile in the next few years coming from some of the more progressive brands out there. However, much more needs to be done in Canada to allow for more transparency in mobile Internet penetration. Canadian mobile industry is driven by a few telecommunication giants like Rogers (Fido), Bell (Solo) and Telus (Koodo). Canadian mobile Internet access costs are still pretty steep, considering the lack of truly competitive mobile market – so this change in medium habits will most likely be staggered in Canada.</p>
<p>You can find the <a href="http://www.iab.net/mobile_buyers_guide">complete downloadable guide on IAB website</a>.</p>
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		<title>Next time, skip the seafood</title>
		<link>http://new-media.ca/blog/next-time-skip-the-seafood/</link>
		<comments>http://new-media.ca/blog/next-time-skip-the-seafood/#comments</comments>
		<pubDate>Thu, 02 Jul 2009 16:29:28 +0000</pubDate>
		<dc:creator>Valentine</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Conservation]]></category>
		<category><![CDATA[Economy]]></category>
		<category><![CDATA[Social Issues]]></category>
		<category><![CDATA[Sustainability]]></category>

		<guid isPermaLink="false">http://www.new-media.ca/?p=1807</guid>
		<description><![CDATA[
Overfishing continues at a shocking rate, as countries break one environmental promise after another
When it comes to stopping overfishing in coastal ocean waters, there&#8217;s a whale of a gap between what nations pledge to do and what happens at sea. That&#8217;s the grim conclusion of a new study published in PLoS Biology, the first global [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><img class="aligncenter size-full wp-image-1811" title="Overfishing continues at a shocking rate, as countries break one environmental promise after another." src="http://www.new-media.ca/wp-content/uploads/2009/07/overfishing.jpg" alt="Overfishing continues at a shocking rate, as countries break one environmental promise after another." width="600" height="314" /></p>
<blockquote><p><em>Overfishing continues at a shocking rate, as countries break one environmental promise after another</em></p>
<p>When it comes to stopping overfishing in coastal ocean waters, there&#8217;s a whale of a gap between what nations pledge to do and what happens at sea. That&#8217;s the grim conclusion of a new study published in PLoS Biology, the first global assessment of human management of fisheries &#8212; designated areas where fish and aquatic animals are caught &#8212; whose coauthors include renowned marine biologists such as the late Ransom A. Myers and Boris Worm of Dalhousie University in Nova Scotia.</p>
<p>It&#8217;s well documented that many of the world&#8217;s major fisheries are in shocking decline. <strong>Some 90 percent of the world&#8217;s big fish, such as bluefin tuna, blue marlin and Antarctic cod, have almost disappeared from the oceans since the advent of industrial fishing in the 1950s, according to a groundbreaking paper published in Nature in 2003 by Myers and Worm. And by 2048 the world&#8217;s supply of seafood will likely simply run out, Worm and other marine biologists warned in the pages of Science in 2006. As of 2008, 80 percent of the world&#8217;s fish stocks were considered either vulnerable to collapse or already collapsed.</strong></p></blockquote>
<p><a href="http://www.salon.com/env/feature/2009/07/01/overfishing/index.html">Read the rest on Salon</a></p>
<p>Even though some of the seafood comes from farms and more renewable sources, why take a risk? Stick to fish that can be farmed efficiently and sustainably, and leave the wild stocks be. Or alternatively, skip the seafood altogether. As shown in <a href="http://en.wikipedia.org/wiki/Tragedy_of_the_commons">The Tragedy of the Commons</a>, multiple individuals acting independently in their own self-interest can ultimately destroy a shared limited resource even when it is clear that it is not in anyone&#8217;s long term interest for this to happen. It&#8217;s up to each one of us to encourage regulation and responsible consumption of seafood in order to avoid this massive loss of life in the ocean. <a href="http://www2.parl.gc.ca/Parlinfo/Compilations/HouseOfCommons/MemberByPostalCode.aspx?Menu=HOC"></a></p>
<p><a href="http://www2.parl.gc.ca/Parlinfo/Compilations/HouseOfCommons/MemberByPostalCode.aspx?Menu=HOC">Write your local MP</a> (or representative) about a responsible local and foreign fishing policy.</p>
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		<title>Illegal billboards in Toronto</title>
		<link>http://new-media.ca/blog/illegal-billboards-in-toronto/</link>
		<comments>http://new-media.ca/blog/illegal-billboards-in-toronto/#comments</comments>
		<pubDate>Wed, 17 Jun 2009 18:51:36 +0000</pubDate>
		<dc:creator>Valentine</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Economy]]></category>
		<category><![CDATA[Public Space]]></category>
		<category><![CDATA[Social Issues]]></category>
		<category><![CDATA[Toronto]]></category>
		<category><![CDATA[Urban]]></category>
		<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">http://www.new-media.ca/?p=1747</guid>
		<description><![CDATA[
http://www.youtube.com/watch?v=iUGLIYMVOaw

More on illegal signs in Toronto.
]]></description>
			<content:encoded><![CDATA[<p>
<p><a href="http://www.youtube.com/watch?v=iUGLIYMVOaw">http://www.youtube.com/watch?v=iUGLIYMVOaw</a></p>
</p>
<p>More on <a href="http://illegalsigns.ca">illegal signs</a> in Toronto.</p>
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		<title>The recession changing shopping habits</title>
		<link>http://new-media.ca/blog/the-recession-changing-shopping-habits/</link>
		<comments>http://new-media.ca/blog/the-recession-changing-shopping-habits/#comments</comments>
		<pubDate>Tue, 28 Apr 2009 18:21:29 +0000</pubDate>
		<dc:creator>Valentine</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Article]]></category>
		<category><![CDATA[Economy]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.new-media.ca/?p=1277</guid>
		<description><![CDATA[I needed to buy a network drive enclosure for all of my work files, and since the economy is not in the greatest shape, I had to do a little more research into what I wanted and where I could get it for the best possible price. First, using Google, I came across a fairly [...]]]></description>
			<content:encoded><![CDATA[<p>I needed to buy a network drive enclosure for all of my work files, and since the economy is not in the greatest shape, I had to do a little more research into what I wanted and where I could get it for the best possible price. First, using Google, I came across a fairly reputable review site <a href="http://www.smallnetbuilder.com/content/blogcategory/50/75/">SmallNetBuilder</a> with a strong community of experts. D-Link DNS-321 and DNS-323 were recommended to me so I was set to seek out a deal on these enclosures. I have had very good experience with D-Link personally, so I was pretty set on this model – all the features made sense and the price range seemed affordable.</p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-1280" title="DNS-323" src="http://www.new-media.ca/wp-content/uploads/2009/04/dns323.jpg" alt="DNS-323" width="400" height="396" /></p>
<p>As I usually do, I first visited <a href="http://www.tigerdirect.ca">TigerDirect</a> and looked at what they had in stock. I found my <a href="http://www.tigerdirect.ca/applications/SearchTools/item-details.asp?EdpNo=2443662&amp;CatId=2670">DNS-323</a>, which was listed at $225.99 + tax and shipping. Ouch. Having heard of <a href="http://www.dell.com/twitter">Dell on Twitter</a>, I decided to see if I could find a better deal there. After talking to a few Dell Twitter employees using TweetDeck, they located <a href="http://accessories.dell.com/sna/products/Hard_Drives_External/productdetail.aspx?c=ca&amp;l=en&amp;cs=cadhs1&amp;sku=A0912343">a deal on DNS-323</a> for $145.99 and $0 shipping. I completed the sale and received the product the next day. What a great brand experience – it took me about 30 minutes to make an educated purchase at a great value, based on a multitude of custom recommendations and personal connections.</p>
<p>A company that has a meaningful dialogue with its customers and provides them with great value will sell.<br />
Bravo, Dell.</p>
<p>P.S. I am in no way affiliated with Dell and have never been their customer.<br />
P.S.S. Today I came across this article, which perfectly reinforced up my experience:</p>
<blockquote><p>Asked whether they want more stuff, consumers in rich countries have responded with an emphatic “No”. The breathtaking speed with which retail sales have plummeted in both America and Europe (see chart) has caught retailers and manufacturers by surprise. In response, companies have tried desperately to prop up revenues using a variety of promotions, advertising and other marketing ploys, often to no avail.</p>
<p>But as they battle with these immediate problems, marketers are also pondering what longer-term changes in consumer behaviour have been triggered by the recession. It is tempting to conclude that, once economies rebound, customers will start spending again as they did before. Yet there are good reasons to think that what promises to be the worst downturn since the Depression will spark profound shifts in shoppers’ psychology.</p>
<p>&#8230;</p>
<p>The downturn will also accelerate the use of social media, such as blogs and social-networking sites, by consumers looking for intelligence on firms and their products. As trust in brands is eroded, people will place more value on recommendations from friends. Social media make it harder for brands to pull the wool over consumers’ eyes, but they also offer canny companies a powerful new channel through which to promote their wares and test new products and pricing strategies.</p>
<p>Marketers ignore the messages that emanate from these groups at their peril. For one thing is clear: this recession has triggered a wholesale reappraisal by shoppers of the value that their habitual brands deliver. The winners will be those that adapt intelligently to the new reality. The losers will be those who think they can win simply by telling consumers to “Want It!”</p></blockquote>
<p><a href="http://www.economist.com/business/displayStory.cfm?story_id=13415207&amp;source=hptextfeature">Read the rest on Economist</a></p>
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