I launched an experiment that lasted throughout much of 2008. Among my many online ventures lies CheesesOfNazareth.info, a URL purchased on my behalf by one of our aforementioned talented designers as a Secret Santa gift in 2007. From what I understand, all hangers-on in the agency business are ceremoniously slaughtered by interns on the day before their 40th birthday, which is why I’m making plans to have my online cheese and cheese product empire up, running, and thriving well before that day comes. But the first step was to get a logo for the cover of my business plan.
I turned to the cleverly named 50DollarLogo.com, a site based in Sri Lanka or somewhere promising six logo designs, unlimited revisions, and a 1-3 day turnaround. Who needs messy things like research, insight, or even a modicum of information about my business, when I can have unlimited revisions? I quickly gave them my information, credit card number, social security number, and bank account routing number, and we were off to the races.
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